False Marking Claims: The Newest Coverage B Controversy?
If your company has recently seen an uptick in coverage claims involving allegations that an insured’s advertising falsely claimed that its products were protected by patents, it’s no accident.
An article in the April 5, 2010 issue of The National Law Journal details the recent surge in suits against such familiar corporations as Brunswick, Clorox, Ace Hardware, Timex, Hallmark and Kimberly Clark in the wake of a December 2009 federal appellate ruling that vastly expanded the damages that plaintiffs could recover for “false marking” suits under the Federal Patent Act.
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